Zorlu Energy Corporate Web Site x Frank
Powering a Modern Corporate Presence: The New Zorlu Enerji Corporate Web Site
We design digital products that help organizations tell their story with clarity. For Zorlu Enerji, this meant rethinking their corporate website from the ground up and shaping it into a focused, intuitive and future-ready experience.
What Is Zorlu Enerji?
Zorlu Enerji is one of Türkiye’s most established energy companies, operating across renewable power generation, electricity distribution, natural gas, EV charging, and sustainability initiatives. Our task was to rebuild their corporate website into a modern and accessible digital home that reflects the scale, credibility, and forward-looking mindset behind the brand.
Goals
Turning Complexity into a Clear and Confident Experience
Zorlu Enerji’s digital ecosystem held a vast amount of information, but the experience needed to be simplified for very different audiences such as investors, partners, customers, suppliers and potential hires.
Our goal was to reshape this structure into a balanced and intuitive experience that:
- Communicates expertise without overwhelming the user
- Showcases leadership in sustainability and clean energy
- Loads fast and performs reliably on every device
- Meets accessibility expectations on an international level
The outcome is a website that feels clearer, more open, and easier to navigate for everyone who interacts with the brand.
Our Role
Frank led the full redesign from discovery to delivery. Our team worked closely with Zorlu Enerji to understand user expectations, define priorities and build a digital structure that can evolve as the brand grows.
Our work included:
User-Centered Design
We mapped out journeys for each audience group and shaped the UX around their goals, not around internal complexity.
Modern UX and UI
The new visual system is calm, confident and focused on clarity. It highlights Zorlu Enerji’s approach to innovation and responsibility.
Scalable Development
We engineered a fast, SEO-friendly and future-proof platform that can easily expand as new services, reports and business areas are added.
Content Architecture
All corporate content was reorganized into a streamlined hierarchy, making key information easy to find in just a few clicks.
Sustainability Storytelling
We created a structure that brings environmental impact, renewable investments and ESG performance to the forefront.
Why It Matters
In the energy sector, trust is built through transparency and consistency.
The new Zorlu Enerji website strengthens both. It delivers a more reliable source of information for investors, a clearer overview of services for partners and a stronger expression of the company’s vision for a cleaner future.
With a refined user journey and a cohesive digital identity, Zorlu Enerji now has a platform that supports its evolving role in the energy transition.
Want to Learn More?
At Frank, we build digital experiences that help organizations communicate better, work smarter and move forward with confidence.
If you are exploring how to improve your internal tools or public-facing platforms, we would be happy to talk.