Volkswagen Event Experience Mobile Application x Frank
Designing a Digital Companion for Every Volkswagen Event: The Volkswagen Event Mobile Application
We design mobile experiences that make complex event programs feel simple and effortless. For Volkswagen Turkey, we created an event application that brings together schedules, travel details, training content and onsite information in a single, easy-to-use mobile platform. Built for invited participants, the app serves as a personal guide for launches, trainings, test drives and brand events.
Project Overview
The Volkswagen Event mobile application gives invited guests exclusive access to program information, schedules, travel plans and essential event details. Users log in securely with credentials shared specifically for their event.
Our task was to design and develop a mobile solution that feels intuitive, fast and supportive for every step of the event experience.
Goals
From Fragmented Event Information to a Single Mobile Guide
Corporate events often require guests to keep track of multiple details. The goal was to eliminate confusion and provide a simple tool that keeps everything in one place.
We designed the application to:
- Be a central hub for all event details
- Give users instant access to schedules, dress codes and venue information
- Provide flight and accommodation details in a clear and organized format
- Help users navigate training or launch programs with ease
- Support a secure login experience restricted to invited participants
- Deliver a polished and brand-aligned interface
The objective was to make each event feel more organized, accessible and enjoyable.
Our Role
Creating a Reliable Mobile Experience for Event Participants
Frank led both the design and development to build a complete and cohesive mobile product.
User Journey Design
We structured the flow so users can access key information in just a few taps. No searching, no confusion—everything is organized logically.
UX Design
Clear navigation and straightforward layouts were created for:
- Time plans
- Dress code information
- Weather forecasts
- Flight schedules
- Accommodation details
- Training and test-drive content
UI Design
The visual style reflects Volkswagen’s brand language with a clean layout, balanced typography and simple iconography.
Mobile Development
The application was built to run smoothly and reliably throughout event periods, offering fast access to all content even in busy environments.
Security and Access Control
Login is restricted to invited guests, ensuring that each event’s content remains private and exclusive.
Why It Matters
Events move fast. Guests need simple access to information without switching between documents or emails.
The Volkswagen Event app solves this by giving participants everything they need in one reliable mobile tool.
The app:
- Simplifies event participation
- Reduces confusion with clear schedules and travel details
- Improves the guest experience for trainings, launches and test drives
- Strengthens brand perception through polished mobile design
- Provides a consistently structured and secure environment for all event types
The result is an event companion designed for clarity, speed and convenience.
Want to Learn More?
Frank designs and develops mobile applications, event platforms and user-focused digital tools that enhance brand experiences.
If you want to create a smarter event ecosystem or build a tailored mobile solution, we are ready to collaborate.